Marketing Strategy
Create comprehensive marketing campaigns based on industry overview, competitive landscape, and target market. Eg. Provide The RealReal with recommendations to strengthen their sustainability and relevance among Gen Z.
Product Development
Strengthen current positioning strategies, value propositions, and identify key performance indicators. Eg. Advise GlobalGiving on product positioning and pricing strategies using market research and competitive analysis.
UX Research
Conduct secondary and primary research towards daily behaviors and to meet the exact needs of users. Eg. Provide UberEats with secondary and primary research on the two proposed initiatives to target the college market.
Spring 2021 Clients
Our members and alumni, backed by their PBL experiences, pursue careers with industry leaders in a diverse array of fields from management consulting and investment banking to software engineering and product management.
Other Previous Clients
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